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Archive for the ‘Packaging’ Category

Designer QR Codes Take Your Brand to New Heights

Custom branded QR Codes deliver relevant messages that reinforce your brand, and can look pretty cool, too. Read the rest of this entry »

Give Your Products a Fighting Chance

With a simple QR Code, worn like a tiny merit badge, gives one stainless steel soldier a voice of its own—a fighting chance amid an army of competitors. Read the rest of this entry »

Are the advertising principles of the fictional agency on “Mad Men” still applicable today? Or are technological advances and savvy consumers driving an advertising evolution? Read the rest of this entry »

Coke uses QR Codes to Kick Off the Euro Cup

To promote the popular EURO 2012 Tournament, Coca Cola has been using ScanLife powered QR Codes on millions of packages throughout Spain. Read the rest of this entry »

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  • Filed under: Marketing, Packaging, Spain
  • Best QR Code Campaigns of Q1 2012

    Not too long ago, we selected our top QR Code Campaigns for 2011, a collection that featured some very inspired and creative work. With 2012 well on its way, it seems marketers are growing even more skilled and ambitious  in their QR efforts. So if you’re among the 86% of marketers planning to use QR […] Read the rest of this entry »

    Fresh Campaign Examples

    We’ve just released our best campaign examples over the past few months. As usual, the campaigns ranged from a variety of industries such as Sports and Entertainment, Retail and Quick Serve Restaurant. Our newest set also featured plenty of brands using the ScanLife Custom Menu Code as a simple and effective way to create mobile […] Read the rest of this entry »

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  • Filed under: Examples, Marketing, Packaging
  • Unlock the Box with ScanLife

    Taco Bell and MTV have teamed up to help promote this year’s MTV Video Music Awards with the help of ScanLife. The fast food chain has placed QR Codes on all of their “Big Box Remixed” packages and large cups. Read the rest of this entry »

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  • Filed under: Examples, Packaging, Retail
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    Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.


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