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A company like Apple jumping into the mobile payments space is a great development for the entire mobile ecosystem.  While it does not mean that mobile is the new wallet overnight, there are some really amazing implications as it relates to commerce and specifically omnichannel strategies. First, a quick primer on the facts: Apple Pay […] Read the rest of this entry »

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  • Filed under: Mobile Payments, Trends
  • QR Codes Make a Difference in the Health Care Industry

    When it comes to health care, we all know that prevention, time and accuracy mean a lot.  The good news is that QR Codes and other mobile triggers can have a big impact in all three areas.  As the world’s largest mobile barcode processing company, Scanbuy is helping health care brands and providers use the […] Read the rest of this entry »

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  • Filed under: Educational, Trends
  • How to Deliver Coupons in the Digital Age

    When was the last time you used your mobile device to make a shopping decision? According to a survey from CFI Group and shared by eMarketer, 41% of Internet users—or 67% of millennials—actively access mobile apps when they’re in the market for products and services. Don’t underestimate the power of this valuable new tool that […] Read the rest of this entry »

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  • Filed under: Educational, Uncategorized
  • Statistics Show the Impact of Mobile Engagement Marketing

    Smartphones and mobile ad spending have exploded in recent years, which creates the perfect opportunity for mobile engagement. Read the rest of this entry »

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  • Filed under: Marketing, research
  • Keep the Conversations – and the Conversions – Going

    What if you could maintain a conversation with those same consumers and remain top of mind when they’re ready to convert? That’s where ScanLife mTargeting and retargeting comes into play. Read the rest of this entry »

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  • Filed under: Features, Marketing, Product updates, Retail
  • ScanLife $1,000 Giveaway: Terms and Conditions

    Terms and Conditions for our $1,000 Giveaway Read the rest of this entry »

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  • Filed under: Contests
  • Social Media Day Roundup

    To celebrate the fifth annual Social Media Day, we’ve handpicked our favorite content posted yesterday about it. Read the rest of this entry »

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  • Filed under: Marketing, Social Media
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    Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.


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