2 Apr 2015 | Author: Maryann Moschides
On any given day, take a look around and you’ll see people staring at their smartphones. The question is: Are they truly engaged, or just flirting with images and information? And, even if they are engaged, what is the value of their engagements? For brands and retailers, these can be million dollar questions. With the […] Read the rest of this entry »
25 Feb 2015 | Author: Erick Solis
The holiday 2014 edition of the Mobile Engagement Trend Report is finally here! This report offers insights on consumer shopping behavior while highlighting significant activity in high-tech and retail. We gathered data from the holiday season that vividly depicts the yearly growth of holiday mobile engagement. Consumers worldwide accessed bargains, product reviews, and other valuable […] Read the rest of this entry »
5 Feb 2015 | Author: Chatay Sayin
It finally happened. The tipping point for Internet usage shifted from desktop to mobile in 2014 for the first time in US history. More than half of Internet traffic for giants like Facebook, Google, ESPN and many more came from mobile devices. This trend is bound to continue with the adaptation and accessibility of mobile […] Read the rest of this entry »
21 Jan 2015 | Author: Ted Rykoski
According to break-out sessions, expo booth displays, and conversations happening in all corners, the issues that are resonating with retailers and brands in 2015 are how to address omni-channel challenges and ways to use data and tools more effectively to engage mobile consumers. Numbers Tell the Story Statistics shared during several of the breakout sessions […] Read the rest of this entry »
15 Dec 2014 | Author: Erick Solis
Official Rules for our Holiday Scratch and Win Sweepstakes Read the rest of this entry »
26 Nov 2014 | Author: David J.
Our staff has been pouring over a deluge of deals being offered by retailers this holiday season, and we normally only publish the best to our Inbox in the ScanLife app. As a special Black Friday gift, here is list of the highlights, and don’t forget that we’re constantly placing new ones right in the […] Read the rest of this entry »
17 Nov 2014 | Author: Alex from London
When I was a kid of single-digit age, things seemed easier: you had at best a dozen types of cereals in your local supermarket, instead of the 50+ brands you typically find nowadays. Bathroom gels, shower gels, shower creams, etc. hadn’t yet taken the world over by storm. You just had soap. (To this day […] Read the rest of this entry »
Welcome to the World of ScanLife
Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.
- Turn Mobile Customer Engagement Into a Long-Term Relationship
- Mobile Engagement Trend Report: Holiday Shopping Edition 2014
- Tipping Point: Desktop to Mobile
- What Topics were Pervasive at this Year’s NRF Big Show in New York City?
- ScanLife Scratch and Win Sweepstakes Official Rules