Trend Reports

This Q1 2013 Infographic offers vital insights into the who, what, where, and why of scanning over the past few months. Be sure to check out the new charts in this report and let us know if you’d like to learn more about using the ScanLife Mobile Engagement Platform.

Key Takeaways include

• We processed over 18 million scans in Q1 2013, and saw our highest scan month ever in March with 6.7 million scans.
• Consumers are interested in engaging almost equally throughout the week, with weekends experiencing slightly higher volumes.
• Ages 25-44 make up nearly half of our scan audience at 48%.
• The most scanned QR Code campaigns are connecting users to product info and come from the retail industry.