Scanbuy Partners with the Mobile Marketing Association to Showcase the Full Potential of QR Codes


May 15, 2012

ScanLife manages millions of 1D (UPC) and 2D scans from over 125 different countries every day


What: Scanbuy, the World leader in mobile barcode systems and the makers of ScanLife (www.scanlife.com), will be hosting a webinar that will showcase the momentum of QR code technology in the past year and where it’s headed. Marketers have realized the potential of the QR Code, but now it’s important to show them how the technology can be used to elevate the customer experience by engaging consumers and converting them to more informed buyers.

When: Tuesday, May 15, 2012
Live Webcast will begin at 11 a.m. PDT/ 2 p.m. EDT

Why: Last year was truly a breakthrough year for QR Codes, and many brands are just now realizing the full potential of the technology for millions of smartphone users. This webinar will explore the newest trends, case studies, and tools that enable marketers and brands to offer a more intelligent & personalized user experience that will keep consumers coming back for more. Come learn from the experts that power campaigns for some of the largest brands in the world.

Who: For this webinar, Scanbuy has partnered with the Mobile Marketing Forum. The presentation will feature Mike Wehrs, Scanbuy CEO and president, as well as Michael Becker, Managing Director, North America, Mobile Marketing Association.

How: To register please visit: https://www3.gotomeeting.com/register/382549086

About: Scanbuy is the global leader in developing solutions that power the connection between the physical and digital world and the developer of the ScanLife mobile barcode platform (www.scanlife.com). The ScanLife suite of mobile barcode products consists of an interoperable Code Management Platform, a universal barcode reader app with millions of users, and developer tools that can be accessed to build customized solutions. The cloud-based platform is used by a wide variety of industries including retail, CPG and media publishers to create, manage and track dynamic 2D (QR Code) barcode campaigns.

ScanLife manages millions of 1D (UPC) and 2D scans from over 125 different countries every day and is headquartered in New York City with local offices throughout North America, Europe, LATAM and China. Scanbuy has the largest and oldest patent portfolio of any company in the industry, with more than 50 patents granted covering the entire solution. The company’s investors include Motorola Solutions Ventures, Motorola Mobility Ventures, Hudson Ventures and Masthead Venture Partners.

Contact: For more information, please contact Kyle Loomis of Global Results Communications at (949) 608-0276 or scanlife@globalresultspr.com.