Posts tagged with retail
Millennials Demand Transparency – Connect with QR Codes
7 Aug 2019 | Author: Annie Monaghan
Millennials spend $600 billion each year in the US alone. This number is expected to reach $1.4 trillion by the year 2020 and will account for nearly 30 percent of total retail sales. These spending habits should classify millennials as a target demographic for retail marketers. Growing up in the digital age, millennials are accustomed […] Read the rest of this entry »
Scanbuy CEO Perspective: That’s right—QR Codes are hotter than ever!
7 Mar 2018 | Author: Chai Outmezguine
We live in a digital world where consumers now live in the moment. They want access information when and where they want. With the prevalence of Smartphones over the last 10 years, consumers now have a tremendous amount of information right at their fingertips, freeing them from the need to travel to multiple stores to […] Read the rest of this entry »
Four Keys to a Successful SmartLabel™ Implementation
20 Jun 2016 | Author: Erick Solis
SmartLabel™ was intelligently crafted to respond to consumer’s soaring demand for product transparency. Led by the Grocery Manufacturers Association and Food Marketing Institute, SmartLabel™ is an initiative that has already won the support of some of the world’s largest grocery groups including Hershey’s, General Mills, and many others. SmartLabel™ enabled products are quickly flooding supermarket […] Read the rest of this entry »
Stay Cool and Save on Back-to-School
14 Aug 2015 | Author: Erick Solis
According to the National Retail Federation (NRF), average annual back-to-school spending has grown 42% over the last 10 years. This year, total spending for K-12 and college is expected to reach $68 billion in the United States topping every other retail holiday except the winter holidays. While this is a huge business opportunity for retailers, […] Read the rest of this entry »
Why Mobile Couponing Explosion is for Real
27 Apr 2015 | Author: Agustin
Currently digital coupons are still very small and represent less than 3% of all coupons redeemed. However, the latest Juniper Research report predicts that by 2016 more than 90M Americans will have redeemed at least one digital coupon, and 45% of mobile device users will use mobile coupons. Is the mobile coupon explosion real? Yes, […] Read the rest of this entry »
Give Your Products a Fighting Chance
21 Jan 2014 | Author: Maryann Moschides
With a simple QR Code, worn like a tiny merit badge, gives one stainless steel soldier a voice of its own—a fighting chance amid an army of competitors. Read the rest of this entry »
When “Shopper” Rhymes with “Buyer”
1 May 2013 | Author: Alex from London
Comparing prices online has become the shopper’s mandatory rite of passage prior to most purchases. By enabling this habit during the purchase, smartphones have, in effect, negated retailers the control of their shopper’s experience in their own store — creating a new challenge for marketers in the form of “showrooming”, where consumers check out a product in store, and then go online to buy it. Read the rest of this entry »
Get Started
Welcome to the World of ScanLife
Recent Posts
- Millennials Demand Transparency – Connect with QR Codes
- Reach Your Customers Through Data-Driven Marketing Campaigns
- Fire up your Direct Mailer with Digital Technology
- Label-It-Once: THE NUTS AND BOLTS OF RECENT DEVELOPMENTS IN CPG
- Technology and Social Media Trailblaze the Fashion Industry