Posts tagged with QR code usage
31 Jul 2012 | Author: Alex from London
To keep you covered on all things mobile and QR Code related, we have our dashing British correspondent blogging right from the epicenter of the Olympic Games. Read the rest of this entry »
30 Jul 2012 | Author: David J.
ScanLife is getting into the Olympic spirit with “ QRgames ” – launching today. Since QR Codes are being used around London for this global event, we wanted to celebrate by rewarding you for answering some Olympic trivia. Here’s how it works: Follow us @ScanLife on Twitter We will tweet periodic trivia questions that have […] Read the rest of this entry »
20 Jul 2012 | Author: David J.
After great success with their Doritos Los Tacos and MTV VMA campaigns, Taco Bell has continued its tradition of innovative QR Code implementation with the launch of their new Cantina Bell Menu. The quick serve giant has deployed ScanLife powered QR Codes as part of a print campaign that’s running across major publications like People and US Weekly. Read the rest of this entry »
5 Jul 2012 | Author: David J.
It’s no secret that QR Codes have come a long way over the last 12 months and that consumers are adopting them enthusiastically. In fact, this year for the first time ever, we are seeing campaigns that have generated over a million scans using the ScanLife platform. Reputable magazines, such as The Economist, have openly […] Read the rest of this entry »
30 Mar 2012 | Author: David J.
When assessing the current landscape of QR Codes, several pieces of research caught our attention: Let’s begin with a study from Google and Ipsos OTX MediaCT titled “Our Mobile Planet: Global Smartphone Users” (Feb 2012). Six thousand individuals across the US, UK, France, Germany, Spain and Japan were polled in the course of 2011. The […] Read the rest of this entry »
8 Sep 2010 | Author: David J.
Every month, we will upload a recap of the most recent new activity. This will cover marketing campaigns, media usage, or other projects using ScanLife. This month’s highlights include: Gap (direct mail and in-store) Oprah Magazine Arizona Diamondbacks Restore the Gulf Verizon You can download the PDF here. Read the rest of this entry »
4 Apr 2010 | Author: David J.
This week, the Early Show on CBS aired a segment on 2D codes. The first example was Norma Kamali’s use of ScanLife to make her store come to life. Read the rest of this entry »
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Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.
- The QR Code is Dead…. Long Live the QR Code!
- Don’t Let Your Mobile Marketing Campaigns Scare Consumers Away: The Do’s & Don’ts of Mobile Marketing
- Ad Blocking – It Is About Time To Rethink Mobile Marketing
- ScanLife 30 Day Contest 2015: How to Play
- The Standardization of the Digital Coupon… About Time!