Posts tagged with mobile marketing
Fire up your Direct Mailer with Digital Technology
7 Mar 2019 | Author: Christine Katsch
Are you launching a direct mail campaign? Maybe a back to school promotion or a piece for the holidays to promote your website. Did you know that millennials who cannot live without technology like to look over their mail? That’s right, 84% of millennials take the time to look through their mail and 64% would […] Read the rest of this entry »
Technology and Social Media Trailblaze the Fashion Industry
17 Jan 2019 | Author: Annie Monaghan
Today more than ever apparel brands must think of clever ways to disrupt the retail and fashion industries. INSPR is a high-quality apparel designer focused on just that. It’s no secret retailers are struggling to attract and engage consumers in a relevant and digital way. With the use of social influencers and QR codes, INSPR […] Read the rest of this entry »
Consumer Behavior & Preferences Infographic 2016
28 Jan 2016 | Author: Erick Solis
The ScanLife 2016 Consumer Behavior & Preferences Infographic has arrived! We surveyed more than 19K ScanLife mobile app users to learn more about their mobile shopping behaviors. Our findings reveal valuable data that can be used by marketers and brand managers to better understand consumers and develop winning mobile strategies. Over 19K people responded to […] Read the rest of this entry »
ScanLife Q3 Mobile Trend Report
10 Dec 2015 | Author: Erick Solis
We’ve released our latest Mobile Trend Report analyzing engagements that took place in Q3 of 2015. Through 23 million mobile consumer engagements, we were able to deliver insights on who was shopping, what they were shopping for, and where they were shopping. Consumers proved to be increasingly interested in accessing information from mobile devices as we hit […] Read the rest of this entry »
The QR Code is Dead…. Long Live the QR Code!
19 Nov 2015 | Author: Chai Outmezguine
Very rarely has a mobile marketing trigger received so much bad press and unchained so much passion as the QR Code. Some find it ugly beyond repair, others think its usefulness is obsolete—a technology of the past. So called experts ponder philosophical questions such as “Why QR Codes suck so much?”, or take the unbiased […] Read the rest of this entry »
Don’t Let Your Mobile Marketing Campaigns Scare Consumers Away: The Do’s & Don’ts of Mobile Marketing
29 Oct 2015 | Author: Irene George
The holiday season is quickly approaching and Halloween is the start of it! “49% of marketers plan to launch their Christmas campaigns before Halloween,” according to HubSpot Marketing. In addition, “3 out of 5 retailers dedicate 20% of their total marketing budgets to online marketing just for the holidays.” These are some powerful stats! Mobile marketing has never […] Read the rest of this entry »
Ad Blocking – It Is About Time To Rethink Mobile Marketing
15 Oct 2015 | Author: Chai Outmezguine
The announcement last month by Apple to authorize the ad blocking application was greeted with dismay and disbelief in some quarters of Madison Avenue. However, no one can argue that it came as a surprise. For years one of the best kept secrets in the industry was that despite billions of dollars spent on banner […] Read the rest of this entry »
Get Started
Welcome to the World of ScanLife
Recent Posts
- Millennials Demand Transparency – Connect with QR Codes
- Reach Your Customers Through Data-Driven Marketing Campaigns
- Fire up your Direct Mailer with Digital Technology
- Label-It-Once: THE NUTS AND BOLTS OF RECENT DEVELOPMENTS IN CPG
- Technology and Social Media Trailblaze the Fashion Industry