Posts tagged with mobile barcodes
18 Jun 2012 | Author: David J.
Certain trade shows have become a must for any self-respecting marketer seeking to keep on top of the latest innovations. Marketing Week Live, one of the largest trade shows in Europe, occurs in London every year during June. Read the rest of this entry »
17 Apr 2012 | Author: David J.
QR Codes are great for many reasons when executed well, but let’s face it, they are not the prettiest things in the world. To many, they look like a game of Space Invaders or some kind of bizarre maze. So here at ScanLife, we carried out a survey to find out more on the topic. … Read the rest of this entry »
8 Apr 2012 | Author: David J.
For those of us who live in London, and have the dubious pleasure of using public transport daily, QR codes are becoming part of the landscape. We see them in the daily newspapers, on billboards, advertisements, etc. To the surprise of many, including your humble correspondent, marketers seem undeterred by the complete lack of wi-fi … Read the rest of this entry »
30 Mar 2012 | Author: David J.
When assessing the current landscape of QR Codes, several pieces of research caught our attention: Let’s begin with a study from Google and Ipsos OTX MediaCT titled “Our Mobile Planet: Global Smartphone Users” (Feb 2012). Six thousand individuals across the US, UK, France, Germany, Spain and Japan were polled in the course of 2011. The … Read the rest of this entry »
7 Mar 2012 | Author: David J.
Year after year, SXSW has proven to be a go to destination for the latest innovations in film, music and technology. The annual media event showcases the brightest minds in up-and-coming technology along with special networking events and programs. At ScanLife, we believe that mobile barcode technology is now the next big thing, enabling brands … Read the rest of this entry »
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Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.
- Mobile Engagement: It’s Like Giving Your Customers a Personal Shopper
- QR Codes: The Future’s So Bright, We Gotta Wear Shades
- Avoid “Blind Date Marketing” with ScanLife
- Mobile Engagement at Super Bowl Blvd: Part II – NFC and Missed Opportunities
- Mobile Engagement at Super Bowl Blvd: Part I – Beacons