Posts tagged with analytics
27 Mar 2014 | Author: Ben B.
Trying to market to millions of consumers in a wide geography without knowing their behaviors can be like choosing your bracket winners based on the color of their uniforms or the appeal of their mascots. Read the rest of this entry »
13 Nov 2013 | Author: David J.
This week we released a completely new analytics tool that allows our customers to get more questions answered about their ScanLife powered activity. Yes, it’s great to know “how many scans did I get” but what if you could go further and answer what age group and gender is seeing the most scans per user group, what city is seeing the most returning scans, and what my sweet spots are for day parts. Read the rest of this entry »
27 Nov 2012 | Author: Alex from London
ast week, we launched the all new ScanLife app, which allows our users to decide which QR & barcode scans they like they best. The tally of likes is visible to anyone at the top of the page after you scan a code.
So after 7 days, what do people like most? Without further ado, here’s an early peak at some of the stats. Read the rest of this entry »
15 Jun 2012 | Author: David J.
Some online code generators give you the basics, but there is a big catch – anyone can see it! This practice provides detailed intelligence to your competition, like which products or promotions are being scanned on which days, making it easier for others to learn from your success. Read the rest of this entry »
Welcome to the World of ScanLife
Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.
- Consumer Behavior and Preferences Infographic
- Apple Pay and What it Means to Omnichannel Marketing
- QR Codes Make a Difference in the Health Care Industry
- How to Deliver Coupons in the Digital Age
- Statistics Show the Impact of Mobile Engagement Marketing