This week we released a completely new analytics tool that allows our customers to get more questions answered about their ScanLife powered activity. Yes, it’s great to know “how many scans did I get” but what if you could go further and answer what age group and gender is seeing the most scans per user group, what city is seeing the most returning scans, and what my sweet spots are for day parts. Read the rest of this entry »

Earlier this week AT&T announced an agreement to offer enhanced mobile engagement capabilities via the ScanLife code Mobile Engagement Platform to help businesses offer their customers a richer mobile experience.  Check out all the new features available from AT&T Mobile Barcode Services, now powered by Scanbuy. Read the full news release here.  Below is a quick […] Read the rest of this entry »

Certain trade shows have become a must for any self-respecting marketer seeking to keep on top of the latest innovations. Marketing Week Live, one of the largest trade shows in Europe, occurs in London every year during June. Read the rest of this entry »

This week, the Early Show on CBS aired a segment on 2D codes. The first example was Norma Kamali’s use of ScanLife to make her store come to life. Read the rest of this entry »

Scanbuy and NeoMedia announced a cross licensing deal today which we hope will move the mobile barcode space to new heights in the United States. Read the rest of this entry »