Archive for the ‘Marketing’ Category
21 Jan 2015 | Author: Ted Rykoski
According to break-out sessions, expo booth displays, and conversations happening in all corners, the issues that are resonating with retailers and brands in 2015 are how to address omni-channel challenges and ways to use data and tools more effectively to engage mobile consumers. Numbers Tell the Story Statistics shared during several of the breakout sessions […] Read the rest of this entry »
26 Nov 2014 | Author: David J.
Our staff has been pouring over a deluge of deals being offered by retailers this holiday season, and we normally only publish the best to our Inbox in the ScanLife app. As a special Black Friday gift, here is list of the highlights, and don’t forget that we’re constantly placing new ones right in the […] Read the rest of this entry »
17 Nov 2014 | Author: Alex from London
When I was a kid of single-digit age, things seemed easier: you had at best a dozen types of cereals in your local supermarket, instead of the 50+ brands you typically find nowadays. Bathroom gels, shower gels, shower creams, etc. hadn’t yet taken the world over by storm. You just had soap. (To this day […] Read the rest of this entry »
30 Jul 2014 | Author: Maryann Moschides
Smartphones and mobile ad spending have exploded in recent years, which creates the perfect opportunity for mobile engagement. Read the rest of this entry »
24 Jul 2014 | Author: Alex from London
What if you could maintain a conversation with those same consumers and remain top of mind when they’re ready to convert? That’s where ScanLife mTargeting and retargeting comes into play. Read the rest of this entry »
1 Jul 2014 | Author: Ben B.
To celebrate the fifth annual Social Media Day, we’ve handpicked our favorite content posted yesterday about it. Read the rest of this entry »
17 Jun 2014 | Author: Ben B.
Mobile engagement makes it easier for consumers to enjoy the things they love without sacrificing a minute of fun in the sun. Here’s six reasons why. Read the rest of this entry »
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Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.
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- Holiday Deals: Best of the Best!
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- Consumer Behavior and Preferences Infographic