It finally happened. The tipping point for Internet usage shifted from desktop to mobile in 2014 for the first time in US history. More than half of Internet traffic for giants like Facebook, Google, ESPN and many more came from mobile devices. This trend is bound to continue with the adaptation and accessibility of mobile […] Read the rest of this entry »

According to break-out sessions, expo booth displays, and conversations happening in all corners, the issues that are resonating with retailers and brands in 2015 are how to address omni-channel challenges and ways to use data and tools more effectively to engage mobile consumers. Numbers Tell the Story Statistics shared during several of the breakout sessions […] Read the rest of this entry »

The ScanLife Consumer Behavior and Preferences Infographic has arrived! We surveyed more than 15K of ScanLife mobile app users to learn more about their mobile behavior and individual preferences. Read the rest of this entry »

When it comes to health care, we all know that prevention, time and accuracy mean a lot.  The good news is that QR Codes and other mobile triggers can have a big impact in all three areas.  As the world’s largest mobile barcode processing company, Scanbuy is helping health care brands and providers use the […] Read the rest of this entry »

When was the last time you used your mobile device to make a shopping decision? According to a survey from CFI Group and shared by eMarketer, 41% of Internet users—or 67% of millennials—actively access mobile apps when they’re in the market for products and services. Don’t underestimate the power of this valuable new tool that […] Read the rest of this entry »

Mobile engagement makes it easier for consumers to enjoy the things they love without sacrificing a minute of fun in the sun. Here’s six reasons why. Read the rest of this entry »

Looking for a better way to deliver your message to interested consumers? With QR Codes and other mobile triggers, you can introduce new products, encourage app downloads and increase web traffic without interrupting their day. Read the rest of this entry »