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Archive for the ‘Denmark’ Category

Danish Rail Creating Happy Holidays

The Danish Rail in Copenhagen has taken their use of ScanLife to the next level.  Over the month of December, they will be placing EZcodes on posters, flyers, and newspaper ads which give people a chance to win a different prize each day.  By scanning the code, the user simply enters their mobile number to […] Read the rest of this entry »

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  • Filed under: Contests, Denmark, Examples, Marketing
  • The Interactive News Stand

    The Danish Rail system is now using ScanLife to create what some are calling “the interactive news stand.” They have placed posters and window clings throughout the S-Train system in Copenhagen with a series of EZcodes from major media providers and brands. Read the rest of this entry »

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  • Filed under: Case Studies, Denmark, Examples, Marketing
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    Mobile barcodes have changed the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.


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