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Archive for April, 2011

ScanLife Barcode Jackpot

THIS CONTEST HAS ENDED.  STAY TUNED FOR MORE SOON!

Want to be rewarded for scanning Coke and Pepsi?

Now you can with the ScanLife Jackpot.


Here’s how to play:

  1. Open the ScanLife app on Android, iPhone, or BlackBerry (search your app store, or go to getscanlife.com from the phone).
  2. Scan a UPC code on a 12 oz. can, or 16 20 oz. bottle of Coke and Pepsi, or now Diet Coke and Diet Pepsi [added 5.3.11].
  3. Now just scan those products as many times as you want and hope you hit the winning scan!

Winners will be announced every day and can choose from a variety of Gift Cards from major retailers like Amazon, Best Buy, Macy’s and more!

Remember, the more you scan the better chance you have to win!

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  • 18 Comments
  • Filed under: Contests
  • ScanLife Trend Report: Infographic

    ScanLife has just released it’s third edition of the Mobile Barcode Trend Report which looks at data and analysis from UPC and 2D barcode scanning aggregated across 30 countries around the world. This data includes scans from both the ScanLife app and other 3rd party apps.

    Below is an infographic with some highlights from the report.  Download the complete PDF to see why people like Coca-Cola and George Bush!

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  • Filed under: Marketing, research
  • March, 2011 Campaigns

    Here are some of the newest 2D barcode campaign examples from March.

    This Month’s Key Campaigns:

    • The Home Depot – Martha Stewart Collection
    • Bloomingdale’s – Scan to Win integrated promotion
    • Banana Republic – Spring Collection video
    • Bravo TV – “Late Night” video
    • Miller Lite – SXSW Sweepstakes
    • Georgio Armani – Unicef TAP Project

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  • Filed under: Examples, Marketing
  • Mobile barcodes could change the way we discover & share information from the world around us. We welcome your thoughts & ideas on how to make this technology matter - today and in the future.

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